Amazon DSP management, and what it actually costs.

We run Amazon DSP for established brands from $3,000/mo in ad spend, billed at 8% of spend. What drives the number, and when DSP isn't worth it.

The Problem

Most brands never get a straight answer on DSP pricing. They get a discovery call. So, plainly: Amazon's own managed service starts around $50,000 a month in spend, which is why most mid-market brands assume DSP is closed to them. It isn't. Amazon removed the self-serve spend minimum at unBoxed in November 2025, and agencies that hold their own seat can start far lower. We start at $3,000 a month in ad spend and bill management at 8% of that spend. Below roughly $10,000 a month you'll get impressions but not enough signal to optimize against week by week, and we'd rather tell you that before you sign than after.

How It Works

01

Audience Strategy

We build custom audiences from your purchase data, competitor ASINs, and Amazon lifestyle segments. No wasted impressions on people who will never buy.

02

Creative Production

Display and video creatives built to Amazon's specs, tested across placements, and refreshed monthly to prevent ad fatigue.

03

Campaign Management

Daily optimization across bidding, placement, frequency capping, and audience refinement. We treat your budget like it is our own.

04

Measurement

Full-funnel reporting: impressions, detail page views, add-to-carts, purchases, and new-to-brand metrics. Every dollar tracked.

What You Get

Custom audience building and segmentation
Display ad creative production
Video ad creative production
Retargeting campaigns
Competitor conquesting
New-to-brand acquisition campaigns
Weekly reporting with ROAS attribution
Monthly strategy review
Media cost and management fee itemized separately, every month
Monthly CPM and placement cost breakdown
Incrementality testing in the first 90 days

Frequently Asked Questions

8% of ad spend ($3K minimum)

Contact us for a tailored quote based on your brand and goals.